Wednesday, February 15, 2006

Mergers over, life goes on...

So now we have it. Auto-Surf has finally been merged in to eProfitSurf after the whole StormPay fiasco. The primary reason being that the company that created Auto-Surf and eProfitSurf has decided that given StormPay won't play ball, they'll just create their own escrow payment agency themselves.

I do have to admit that I like eProfitSurf better than I liked Auto-Surf. Mostly because the colour scheme is more something I can see/read. ;-) More blues and grays than greens and reds time time round. ;-)

Gosh its hard being colour blind ;-)

So now that has finished I can start earning some money there again. I'm not so sure I'll ever be able to get paid again. If StormPay did it, whats to stop PayPal doing it again? StormPay was considered the friendlier of the two.

Still, I do admit I like the idea that if I just keep compounding the initial $10 I invested, one day I might actually get a decent size cheque back. I don't expect it, but its there in the back of my mind.

My whole philosophy with auto surf programs has been different from the start. To see how they work, to find out what makes them tick and to figure out how they are profitable. The only part I have not been able to figure out yet is how they are profitable. And that part is starting to annoy me significantly.

Google is profitable because it sells ad space on high profile, high traffic sites. Including its own. Yahoo! is moving to a similar business model, on top of everything else it does. Microsoft's own MSN has never been profitable yet, but they're still making an effort and their advertising program should be around soon.

But how do PTC and Auto Surf programs make their money? There are so many of them now that saying they're selling advertising space is a bit of a joke. Most people don't even look at the sites they're surfing. They just leave an autosurf running while they go do something else, or they're watching the timer to see when they can click to the next page to earn their credits.

The advertising is solely on their own sites, and with the number of them out there, the market is fairly diluted at the moment. There are no networks of them as such that I can find, unless the various sites are owned and operated by the same people. This might allow them to spread their advertising across multiple sites, but if the experience of eProfitSurf is anything to go by, people tend to have accounts across all the sites anyway. So the ads are all hitting the same eyes on the various sites.

The trick then becomes to not rely on the GetPaidTo program itself to produce profits. Instead, use the GetPaidTo program to generate revenue on other sites and programs you have. For example, I'm using mine to generate traffic to skchosting.com. That is a seperate business unto itself that generates an income completely independant of anything else. All I have to do is get the traffic to the site.

So I do that in multiple ways. Yes, I use the autosurf programs that I am a part of. But I also advertise it with Google AdWords on selected keywords, targetting selected regions I want to sell to. In the case of skchosting.com, the UK, US, Canada and Australia.

That is completely independant of my efforts to sell it to companies and individuals within NZ. However, given the penny pinching nature of Kiwis as soon as they see that something is sold in US$, I don't market it here beyond my conversations with people or my own websites. Kiwis hate spending in US$.

So, simply put, I'm still trying to find the profitable business model for the auto surf programs. I will keep the $10 I have in eProfitSurf and keep letting it float around compounding over time. Eventually it might be worth something again. But I'm not holding my breath or expecting it to be.

Ultimately, for a normal surfer to be profitable, you'd have to spend at least $1000, and you'd still have to wait 100 days just to get your investment back. Any faster than that and I question the avility of the site itself to survive long term.

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